About this event
Karin is offering this workshop as a 3-part series. *** Back by popular demand***
- PRACTICAL STEPS TO BLOGGING PART 1 (23rd August)
- PRACTICAL STEPS TO BLOGGING PART 2 (30th August)
- Social Media Content Marketing using Canva (6th September)
What do you think of when you hear the word “blog”? Does it send you into hiding? Do you think “maybe I should, but I don’t know how”? Or you’re just not sure how it will benefit your private practice marketing.
I’m offering this course because I know the value of blogging and what it’s done for me. It’s revolutionized my practice! I want my colleagues to learn what I’ve learned, earlier on in their private practice journey.
Plus, I’ve ran it since 2018 with great results for colleagues that want to grow their practice, share their knowledge, and anything in between.
I’ve organised this course as a step-by-step guide, where at the end you’ll get a template for your blog posts, which will save you time and energy. I’ll take you through practical steps and procedures to help you write a successful blog post without getting overwhelmed. I’ll also help you plan your blog writing, working around your schedule, time limits and creativity times.
I’ve also added a third day to this workshop, where we can take your blog to the next level with Images and Video using Canva.
As a practitioner myself, I have “insiders” knowledge as to what it’s like to be in private practice and struggle with starting out or starting something new, like blog writing. I am passionate about helping others have successful private practices, and my way of doing htis is by putting my passion for content creation into a variety of formats, including workshops like this one, one-to-ones, and more.
I am confident that this course will help propel practitioners into filling their private practice, with confidence and showcasing their knowledge and experience.
Workshop Day 1 – Practical Steps to Writing A Blog Post – Blogging Mindset- Writing Brainstorming/Mindmapping- Practical Aspects of Blog Writing- Colleague Feedback and Support- Questions- Tasks for next time
You’ll want to book in to Part 2 of this workshop, to be able to plan your blog writing.
In Part 2, you’ll be able to come up with a blogging schedule that works for you- Check-in and Questions- Strategy planning- Things to do with your blog post- Bonus Info with Download!
If you prefer to work at your own pace, I have organised the same content into a self-learn course you can check out here: https://ontrack-learning.teachable.com/p/practical-steps-to-blogging
I also offer personal coaching if you need further support on
– starting a blog on wordpress
– support tweaking your ideas
– how to make your blog post go further
– and more…
Check out what past attendees have been working on, as well as a two-part mini-series to sample what you’ll be getting more of during the live workshop: https://karinbrauneronline.co.uk/category/practical-steps-to-blogging/
Social Media Content Marketing using Canva is an essential part of the blogging process, which is why I’m adding it as a third week to this workshop series.
Are you a therapist starting private practice and unsure how to market yourself online?
Have you started your blog but not sure how to make it go further?
Do you struggle with new technology but know it will help you get the clients you want?
If the questions above sound like you, then get ready for an exciting journey into Canva.
Content marketing is a great way to get your message out – creating your website, and blogging are both great starts (check out my page on blogging), creating eye-catching images and videos is the next step.
What you will be learning
- Why use images
- What can you create with Canva?
- How long does it take to see content marketing work?
- Canva’s fantastic features – tour
- planning your design
- examples
- create your own
- what to do once you’re happy with your creations
- difference between the free and paid versions
- Why use video?
- What can you create?
- Examples
- Create your own
- what to do with your content once you’re happy with it
Learning Objective Participants Can Expect From This Event
- Getting into the writing (and marketing) mindset – purpose and aims of writing.
- Come away with the topics you are passionate about and want to write about, and who your audience is
- A blog template (outline) that works for your style of writing AND – A great personal blogging schedule that works for YOU and your practice.
- sharing your knowledge with your colleagues and potential clients
- having a blogging schedule that works for you and your work-life
- come away with the topics that you’re passionate about and want to write about
- Become familiarised with Canva and how you can use it for your business without getting overwhelmed
- Learn how you can use the Canva platform for your website, blogs and social media posts
- Display your knowledge in creative ways
Who is This Workshop Appropriate For?
- counsellors, coaches, and other entrepreneurs interested in growing their reach online
How May This Workshop Impact Your Practice?
- you’ll develop the “know, like, trust” factor as well as your professional network, and social media presence which will enable you to get more clients
ZOOM
This workshop will be hosted on the Zoom meeting platform where we will use our cameras and microphones to interact with each other as a group.
SELF-SELECT FEE
The self-select fee is a radical inclusion policy to open learning for all colleagues. The guide price for this event is £20.00, however, we appreciate that income varies greatly in different locations and circumstances. Please contribute what you can to help us maintain inclusive professional training.
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All the colleagues at ONLINEVENTS and the presenters we collaborate with are committed to working in a manner consistent with the BACP Ethical Framework, which can be accessed on the link below. When registering for this event you are agreeing to be present and interact in a manner that is consistent with this Framework.
Karin Brauner
Karin Brauner is a twice published author, a bilingual coach/counsellor/psychotherapist, as well as a supervisor in private practice. She trained in Guatemala and in Brighton, England. Karin has always been interested in many areas, which focus on her training as a therapist, but also her passion for writing and IT. These have led her to have a variety of services and product offerings, which she keeps adding to. These include social media marketing and content creation, as well as website support, tutoring, academic support, and other areas.
Karin is passionate about everything she does, and she enjoys seeing her colleagues and clients thrive in their work and lives. This is why she’s offering workshops, self-learn courses and coaching. She enjoys supporting people be the best they can be, meeting them right where they are, and together figuring out what the best way forward is.
Karin offers practical support to get you on the right track to building a successful life and/or business (whatever that means to each one of us individually).
You can find out more about what Karin offers via her website: https://karinbrauneronline.co.uk
See what past attendees have written by visiting this post: https://karinbrauneronline.co.uk/blogpost-showcase-practical-steps-to-blogging/
Here’s a preview to the workshop with a few tips to get you started: https://karinbrauneronline.co.uk/category/practical-steps-to-blogging/
Website | www.karinbrauneronline.co.uk
LinkedIn | Karin Brauner
