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May 20

Marketing Your Private Practice: Where Do We Even Begin? – Nicola Currie

Date and time

May 20 @ 18:00 - 20:00

About this event

Marketing Your Private Practice: Where Do We Even Begin? Workshop with Nicola Currie

Marketing your private practice can feel overwhelming.

Where do you even begin?

With so much advice out there, it’s easy to feel overwhelmed, get stuck, or feel like you need to do what everyone else is doing!

No one teaches us how to market our private practice, do they?

After almost 20 years of running a successful private practice without paying a penny in marketing, I am here to show you the best ways to market your private practice.

In this practical, two-hour interactive workshop, we will explore what I think are the best ways to market your private practice.

In this workshop:

  • We are going to look at why we need to market ourselves
  • We are going to explore what our clients need to hear from us
  • We will explore the main ways clients find us
  • We will look at the places we need to be visible
  • Websites, Directories, Social Media – What’s useful
  • How ChatGPT can help us with our marketing
  • We will look at a marketing strategy

By the end of this workshop, you will have a clear idea of how to promote your private practice, how clients find us, and how to ensure our marketing is visible. I will be available to answer any questions you may have.

Marketing yourself properly will help you become visible to your clients and will help you to secure bookings!

A handout will be available at the end of the workshop.

Learning Objective Participants Can Expect From This Event

  • Clearer understanding of why Marketing matters.
  • Identify the best ways to be visible to your clients and how to best connect with them.
  • You will be confident about using tools like ChatGPT to help with your marketing.

Who is This Workshop Appropriate For?

  • Any therapists who are setting up in private practice. or are already in private practice and want to learn the best ways to market their business.

How May This Workshop Impact Your Practice?

  • Therapists will be confident that their marketing is visible and speaks directly to their client’s needs, which will ultimately result in clients booking in for a session.

RECORDING 

This event will be recorded and you can use the ticket function to pre-purchase the recording before the event. This will be useful for colleagues who are not able to attend the event live and also for those who attend the event live and want to watch it again.

ZOOM 

This event will be hosted on the Zoom meeting platform where we will use our cameras and microphones to interact with each other as a group.

SELF-SELECT FEE

The self-select fee is a radical inclusion policy to open learning for all colleagues. The guide price for this event is £20.00, however, we appreciate that income varies greatly in different locations and circumstances. Please contribute what you can to help us maintain inclusive professional training.

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At Onlinevents, we and the presenters we collaborate with are committed to working in a way that aligns with the ethical codes and frameworks of our respective professional organisations. We expect all colleagues attending our events to uphold the ethical principles of their professional membership.

If you are not a member of a professional organisation, we ask that you participate in a way that is both authentic and respectful, fostering a space of mutual learning and professional engagement.

By registering for this event, you agree to be present and interact in a manner that reflects these principles.

Nicola Currie

Nicola Currie is a Senior Accredited Member of the NCPS and a Mentor for counsellors setting up in private practice. She helps hundreds of counsellors each year with practical support on everything involved in setting up a private practice.

She delivers workshops for universities in Scotland that provide counselling training and has facilitated workshops for organisations such as Onlinevents, Counselling Tutor, and NCPS. Two of her courses, The Foundations for Setting up your Private Practice and Creating Policies – Where do we Even Begin, have been endorsed by the NCPS as Quality Checked CPD online courses.

Nicola has been running her private practice, Counselling with Nicola, since 2008. She’s never spent a penny on marketing! Her private practice has flourished through two recessions and a pandemic. Alongside her one-to-one work, she has set up multiple counselling services in her area, providing vital support to the local community.

Nicola offers a Starter Pack to help therapists get their private practice off the ground. This pack covers absolutely everything you need to know and more about setting up in private practice. She also mentors therapists through the process of setting up in private practice. She is happy to help you with your private practice.

Website | www.nicolacurrie.com

Facebook | Nicola Currie

Instagram | private_practice_mentor

LinkedIn | Nicola Currie